TY - JOUR AU - Rasouli, Gholamreza AU - Khosravi, Abolfazl AU - Navidi, Hajar AU - Abbaspour, Negin TI - The effect of cause related marketing on consumer purchase intention (case study: DiDi mineral water) JO - Rahbord-e-Tousee VL - 22 IS - 86 SP - 395 EP - 422 PY - 2026 DO - ER -